Ian McKenna has expanded the Financial Technology and Research Centre (FTRC) proposition with an information hub dedicated to adviser software.
AdviserSoftware.com aims to provide advice firms with a one stop shop information on the technology available to them to better run their businesses.
The technical service is designed to provide in-depth analysis on the software available to advisers, and offers insight into functionality comparison between systems, hygiene factors they should seek and the value that can be added by different technologies.
The hub will help advice firms understand the products available and which ones are most suited to their individual business needs, helping them make informed decisions to get the best value out of technology spend.
The hub launches with six specialist practice areas – a further 12 dedicated specialist practice areas will be rolled out on the site over the next few months.
Available from today:
2. Wealth Practice Management Systems
2. Mortgage Practice Management Systems
3. Client Portals
4. Personal Financial Management
5. Risk Profiling
6. Financial Planning, Cash Flow Modelling & Retirement Planners
To be launched in July:
7. Portfolio Analysis
8. Portfolio Rebalancing
9. Switching Analysis
10. Quotation Portals
11. Research Systems
12. Mortgage Sourcing Systems
To be launched in September:
13. Wealth Management Systems
14. RegTech Systems
15. Report Generation Software
16. Equity Release Systems
17. Secure Communication Systems
18. Smart Systems (voice recognition, marketing communications etc.)
AdviserSoftware.com is one of three FTRC dedicated industry information hubs – the others are ProtectionGuru.com and BenefitsGuru.com.
With over 25 years of fintech expertise and a deep awareness of adviser technologies, McKenna said his ideas for AdviserSoftware.com were born out of a realisation that the industry is overwhelmed by the vast amount of software offerings for advisers.
“There’s never been more adviser technology around than there is today. It is such a huge subject and many advisers simply do not have the time to research all the adviser technologies available to them. Our mission is to help advisers here, by giving them a single destination to understand more about all the players out there, not just the well-known ones.”
“Perhaps the most well-known saying on advice technology came from former Morningstar Chief Product Officer, Tricia Rothschild, who famously said “technology won’t replace advisers, but the advisers who use technology will replace the advisers who don’t”. This couldn’t be a more accurate observation; advisers need technology for every point of their business process, which is why it is essential that they choose the right tools correctly, to get the most benefit out of their tech spend.”
Commenting on the launch, Jon Dear, group operations director at LEBC Group, said: “This new AdviserSoftware.com service is a goldmine of information for any advice firm looking to find the technology that best suits the need of their business and their clients. In so doing, they can operate more efficiently, reduce costs and enhance customer service. The industry has needed something like this for a long time and it is great to see it arrive.”
