Saturn has announced that it is has doubled its client numbers in just over three months to now serve more than 350 advice firms.
The technology company also has refreshed its brand to place a renewed focus on its clients and their stories as the business continues to grow rapidly.
The refresh includes an updated website, a new logo and short film ‘The State of AI in Advice’.
The firm says it will be releasing a podcast series in the coming weeks which will share experiences of how advice firms are scaling with technology.
Saturn automates manual tasks across the advice journey, including capturing data from client meetings and documents, report writing and maintaining a single source of truth across adviser tech stacks.
Automation helps free up advice professionals’ time to focus more of their attention on existing clients and attracting new ones.
Saturn says it now supports more than 800 advisers, paraplanners, compliance and support staff.
Amal Jolly, chief executive and co-founder of Saturn said: “We founded Saturn because we want to expand access to high-quality, human led advice. The human relationship is crucial in financial planning so we aim to create technology to support and amplify advice teams so they can give the best advice possible.
“We want to play our part in helping to reduce the advice gap so more people can benefit from the peace of mind that comes from the trust and partnership developed between financial advisers and their clients.
“Inefficiencies around data collection, data quality and a great deal of time being spent on manual tasks which could be automated is holding advice firms back from unlocking their true potential.”
Alan Smith, chief executive of Capital Asset Management said: “People work in financial planning, in my experience, because they enjoy the human connection, they enjoy the human interaction and they enjoy helping people.
“The thing that often gets in the way of that is all of the report writing, the analysis, the spreadsheets, the data – all really important but it takes a lot of time.
“The opportunity now exists to leverage the current value of your business to improve revenue, to improve profitability and create greater enterprise value for your company.
“I genuinely think that we’re at the beginning of a golden age for real financial planning and the positive impact that it can make throughout society.”
In its upcoming podcast series ‘Horizon’, Saturn says it will explore the AI adoption process with leading advice firms – “shining a light on how they brought their teams on the journey with them and measured success. By bringing transparency to the process of AI adoption, Saturn seeks to give AI curious firms the confidence to take their first steps”.
Saturn has also built a community of financial advisers who share experiences and knowledge with each other and provide valuable feedback to help the Saturn team develop new functionality.
The company plans to expand its programme of events, content and community activities to help firms break down the barriers to AI adoption and unlock their full potential.
Main image: joel-filipe-jU9VAZDGMzs-unsplash
