Generational labels negative for finances and outcomes

6 June 2024

Generational labels could adversely affect finances and lead to poor outcomes, new research from Unbiased has revealed. In partnership with UCL researchers, Unbiased studied personal finance media coverage to explore its impact on future wealth. It discovered that ‘Baby Boomers’ (born 1946-1964) are painted as the primary villain, while millennials (1981-1996) are victims and...