Money Alive has added a Personal Protection box set to its video engagement platform. The box set makes it easy for advisers to ACE (achieve, check and evidence) their clients’ understanding of this important area of financial planning.
The interactive box set takes around 10 minutes to view and covers life insurance, critical illness insurances and income protection. It helps clients to understand how the different types of protection policies work and their benefits. It also looks at some of the key factors people need to consider to help determine the right level, breadth and duration of cover. And it emphasises the importance of reviewing protection from time to time as well as covering topics including trusts, joint life, and the value of advice.
Clients are able to record questions for their adviser as they view – a valuable feedback loop that enables the adviser to identify understanding gaps and address any questions.
Advisers can use the videos to prepare a client ahead of a meeting about protection and they can also be used to softly open up conversations on what can be difficult and highly personal subjects to discuss. Each viewing generates a report for the adviser evidencing the client’s engagement.
Money Alive CEO Andy Kirby said “Protection is a fundamental part of good financial planning and an area where an adviser’s expertise can make transformational differences to a person’s life.
“The Consumer Duty places greater emphasis on client understanding and this box set can do some of the heavy lifting when it comes to educating clients when advising on protection. Money Alive has been helping advisers ACE (achieve, check and evidence) client understanding for nearly five years and we’re committed to increasing the breadth of topics we cover on the platform.”
