Just Group’s Consumer Vulnerability in Later Life training has hit 15,000 completions, showing adviser and paraplanner support for vulnerable customers continues to grow.
The free-to-use, interactive digital training was launched by Just Group and SOLLA in 2019 to provide advisers, paraplanners and those working in advice firms with the tools and insights to support vulnerable customers.
Just Group said demand for the training has increased in the wake of the pandemic and cost-of-living crisis, with both events raising the profile of vulnerable customers.
The training has been updated each year to reflect guidance around the pandemic, cost of living crisis and more recently, FCA direction. The latest update was in May 2023 to incorporate expectations from the FCA around vulnerability and Consumer Duty.
Stephen Lowe, group communications director at retirement specialist Just Group, said: “The advice community has worked hard to help its clients through the difficulties many people have experienced over the past few years.
“People can be vulnerable for many reasons and events like these bring added pressures which can trigger vulnerability. It emphasises the importance of treating customers fairly and this requires identifying and supporting those with characteristics of vulnerability.
“We created the Consumer Vulnerability in Later Life training with content provided by SOLLA to keep intermediaries updated on the latest guidance in the sector. We provide them with relevant tools and insight to build and maintain effective strategies for helping vulnerable customers. It’s great to see so many in the advice community benefiting from the training.”
