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Is your firm taking part in Financial Planning Week, 3-10 October?

23 August 2018

The Chartered Institute for Securities & Investment (CISI) is encouraging the UK financial planning community to sign up to national Financial Planning Week 3 – 10 October to offer pro-bono guidance for consumers and highlight the life-changing value of financial planning.

The annual CISI campaign (#PlanWell2LiveWell) aims to encourage all UK consumers to sign up for a free, one-hour financial planning session. It is an opportunity to showcase to the UK public the professionalism of CFP practitioners and highlight the relationship-based focus of the process.

With the primary aim being to help people organise their finances to achieve specific life goals, the campaign seeks to help consumers build financial confidence, combat anxiety and stress about money and deal with life’s challenges around day-to-day financial decisions.

Financial planners throughout England, Scotland, Wales and Northern Ireland are encouraged to:

• Join the campaign to help highlight the real benefits of financial planning

• Consider offering one hour free consultation surgeries, either in person, via skype or over the phone for members of the public

• Take part in “Ask a Planner” online sessions and offer written responses to individual’s queries

• Provide talks to local schools across the country to share the merits of the financial planning profession as a career

CISI Financial Planning Week 2017 highlights included:

• 300 consumer telephone calls to CISI, with many more received directly by individual UK financial planning firms

• 600 consumer emails received by CISI – with many more sent directly by consumers to firms

• 88 supporting financial planning firms

• 73% increase in followers on @WayfinderCISI, CISI’s consumer facing website

• 928,945 Twitter impressions for #FPWUK

• 800+ viewings across two Facebook Live webcasts, with 167 reactions, comments and shares and a total of 7,550 people reached

Jacqueline Lockie, head of Financial Planning CISI, said: “Our financial planning community understands the importance of Financial Planning Week to raise awareness of the role of qualified financial planners in helping people from all walks of life, not only the wealthy, and of all ages, to think ahead and plan for their future. This is our chance to demonstrate our planners’ social responsibility credentials for all consumers to understand the real benefits having a financial plan can bring them.

“This is an important opportunity to show their commitment to Financial Planning Week by giving up some of their time and to give something back.  World Financial Planning Day will kick off the week and we look forward to joining forces with other CFPTMprofessionals across the world to raise the global understanding of financial planning.

“Our most recent survey, which looked at consumer attitudes and behaviour towards pensions and investments, indicated that the most trusted person a worker in the UK would go to for advice was a qualified financial adviser at 46%, an increase from 41% when this question was asked in our survey in 2017. Financial Planning Week is an important part of the ongoing campaign to build consumer trust and confidence in the financial planning sector.”

Martin Ruskin, chairman of the CISI IFP Forum, said: “This is a fabulous opportunity to leverage a global initiative to highlight the tangible benefits of receiving great advice from great CFPTMprofessionals.  We have a wonderful community in the UK of those willing to give their time and skills to helping change lives for the better. Please sign up to the campaign and get involved as highlighted above so that we can help build our profession for the benefit of the consumer.”

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